This is the ultimate women supporting women accessory! 100% of all profits of this bag will go to Black Girls RUN! What's the mission behind Black Girls RUN! ? "In 2009, Black Girls RUN! was created in an effort to tackle the growing obesity epidemic in the African-American community and provide encouragement and resources to both new and veteran runners. The goal of “Black Girls Run” is to encourage and motivate black women to practice a healthy lifestyle." We are HERE for that.